The Future of Marketing is Micro-Segmentation
There’s a better than average chance that we just wasted money on the ad that brought you here, but there’s a method to our madness.
Don’t get us wrong. We believe in advertising. Heck, we’re an advertising agency. But the world has changed, and with it, your customers. The same old mass marketing that used to work just isn’t working anymore. Your customers aren’t listening to you. They’re TiVo’ing out your commercials, tossing your direct mail, and switching the radio dial.
Fortunately, there’s a solution. It’s called micro-segmentation, and we’re experts at it. Using marketing research and competitive intelligence, Morris Creative helps you to identify your top three types of prospects — the ones who are most likely to buy. We then carefully craft a marketing plan and advertising to reach just those three audiences with the right message at the right time.
The result? New customers and measurable return on investment. Really.
Ready to get started? Let’s talk. Click, call, text, mail, carrier pigeon or smoke signal us. We’re ready to take your marketing to a lower level — the micro level.
