Warning: unlink(/var/www/wp-content/uploads/wpo/images/wpo_logo_small.png.webp.lossy.webp): No such file or directory in /var/www/wp-content/plugins/wp-optimize/vendor/rosell-dk/webp-convert/src/Convert/Converters/ConverterTraits/EncodingAutoTrait.php on line 76

Warning: rename(/var/www/wp-content/uploads/wpo/images/wpo_logo_small.png.webp.lossless.webp,/var/www/wp-content/uploads/wpo/images/wpo_logo_small.png.webp): No such file or directory in /var/www/wp-content/plugins/wp-optimize/vendor/rosell-dk/webp-convert/src/Convert/Converters/ConverterTraits/EncodingAutoTrait.php on line 77

Warning: filesize(): stat failed for /var/www/wp-content/uploads/wpo/images/wpo_logo_small.png.webp.lossy.webp in /var/www/wp-content/plugins/wp-optimize/vendor/rosell-dk/webp-convert/src/Convert/Converters/ConverterTraits/EncodingAutoTrait.php on line 70

Warning: rename(/var/www/wp-content/uploads/wpo/images/wpo_logo_small.png.webp.lossy.webp,/var/www/wp-content/uploads/wpo/images/wpo_logo_small.png.webp): No such file or directory in /var/www/wp-content/plugins/wp-optimize/vendor/rosell-dk/webp-convert/src/Convert/Converters/ConverterTraits/EncodingAutoTrait.php on line 73
Willy's Butcher Shop | Morris Creative Group
Image Alt

Willy’s Butcher Shop

Willy's Butcher Shop

Challenge

Willy’s Butcher Shop is a Knoxville staple for quality cuts of meat and husband-and-wife owners with vast amounts of knowledge about meat and cooking. MCG was approached to assist with the rebranding and web redesign efforts to take Willy’s to the next level.

Solution

MCG redesigned Willy’s corporate identity to better match the business and their classic, yet modern approach. Since food is so dependent on large images, MCG designed Willy’s website to focus primarily on the meat itself. In-store photography was taken by MCG, and strong copy was written for the website that tied together the brand as a whole.